Dec. 7, 2008

Probably not the kind of title and description Mark Penn was hoping for when he agreed to this interview:
Mark Penn: The Man Who Blew the Presidency (The Independent)
Penn reportedly said [to Hillary]: “Being human is over-rated.”
This is a man whose friend once described him as having “the IQ of Bill Gates and the emotional intelligence of an eggplant”.
He is – and I have to be careful here, people in glass houses and all that – fat. A little boy’s Just William haircut sits oddly on top of a big, shiny face. His size is worth mentioning, because it seems the fleshy embodiment of the daring, the chutzpah, the enormous self-confidence that have seen him work as a pollster and strategist for names including Clinton and Blair and steered companies such as Microsoft through controversy. “The Master of the Message”, as Time called him, is chief executive of Burson-Marsteller, a global PR company. As such, I don’t think this 54-year-old is used to being asked direct questions about himself. So here goes. Keep Reading
Although, judging by the rest of the article, looks like he’s lucky the author didn’t go with “Mark Penn is a Giant Dick.”
Trevor Timm is a Blast Magazine staff writer


this man is one of the reasons PR professionals have such a terrible name.
Burson-Marsteller will not be getting any job apps from me.